Your Guide to a Smarter, Higher-Value Property Sale
How to Sell Your Property in Melbourne
Selling your home doesn’t have to be complicated. Real Alliance combines local expertise, tailored strategies, and results-driven marketing to make every sale smooth, profitable, and stress-free.
Clarify Your Goals
We start by understanding what matters most — whether it’s a fast sale, maximum price, or a smooth move. Your goals guide our strategy.
Property Valuation & Pricing
Our agents analyse the Melbourne market to set a competitive, realistic price. We explain how timing, property condition, and market trends affect your sale.
Prepare Your Home
From decluttering to staging, we guide you on simple improvements that make a big impression on buyers.
Marketing & Exposure
We combine professional photography, virtual tours, online listings, and targeted campaigns to showcase your property to the right audience.
Showings & Inspections
We coordinate open homes and private inspections, presenting your property in its best light while collecting valuable buyer feedback.
Evaluate Offers & Negotiate
We help you review each offer carefully — not just price, but terms and buyer credibility — to secure the best outcome.
Closing & Settlement
We guide you through contracts, conveyancing, and settlement to ensure a smooth, stress-free closing.
Post-Sale Support
Even after the sale, we can assist with your next move — whether buying, investing, or renting — with confidence and clarity.
What is a Property Appraisal and How Do I Get One?
A property appraisal is the first step when selling your home, apartment, or investment property. It provides an estimated market value quickly and easily.
Our agents assess key factors — including location, condition, size, and current market trends — to give you an accurate appraisal and help you plan your next move.
Knowing Your Property’s Value
How much can I get for my home or property?” is the first question every seller asks. At Real Alliance, we provide a thorough and accurate property valuation based on three key areas:
Market Analysis
- Local market data and recent trends
- Comparable properties sold in the last 90 days
- Current listings and market demand
Property Specifics
- Location, neighbourhood, and curb appeal
- Architectural style, build quality, and floor plan
- Bedrooms, bathrooms, parking, and interior condition
Market Positioning
- Proximity to schools, parks, transport, and amenities
- Transportation convenience and accessibility factors
- Recent renovations and structural integrity assessment
Our agents summarise these findings in a clear, comprehensive report that includes your property’s estimated market value — helping you make confident selling decisions.
Easy, Free Property Appraisals
Get a free, no-obligation appraisal from one of our friendly, experienced agents. See the true value of your property and make informed selling decisions — quickly and hassle-free.
What is the Best Way to Sell My Home?
The best approach depends on your property, goals, and the current market. Options include:
- Private Sale – direct negotiation with buyers
- Auction – competitive bidding for maximum price
- Tender / Expression of Interest – flexible, market-driven offers
A Real Alliance agent will guide you every step of the way, considering:
- Property type and location
- Your preferences and timing
- Current market conditions
With expert advice, you can choose the method that maximises your sale price and speed.
Who is the Best Real Estate Agent for Me?
Choosing the right agent can directly impact your sale price — sometimes by 5–10%. The best agent combines experience, local knowledge, and personalised service.
When selecting an agent, consider:
- Are they approachable and easy to work with?
- Do they know the local market well?
- Can they provide credible references and proven sales results?
- Are they up-to-date with market trends?
- Do they communicate clearly and listen to your needs?
- How do they perform during open homes or inspections?
At Real Alliance, our agents have a proven track record of successful sales and guide clients every step of the way to achieve their real estate goals.
How much does it cost to sell a house or a unit?
There are several costs associated with selling a home. You may have to bear some costs as compulsory while some are optional and depend on your requirement. As a seller, being aware of the key costs is vital for budgeting and to ensure you are not faced with any surprises down the future.
Understanding the Costs of Selling Your Property
Selling a property involves several key expenses. Knowing these upfront helps you budget and avoid surprises:
- Renovations to bring your home up to market standards
- Staging and styling to attract buyers
- Professional photography and videos for marketing
- Mortgage exit fees
- Marketing and advertising costs
- Moving expenses
- Legal and conveyancing fees
- Agent commission
- Auction fees (if applicable)
At Real Alliance, our agents will guide you through every cost, helping you prepare for a smooth and successful
Proven Ways to Advertise & Promote Your Property
A unique marketing campaign is key to a successful sale and the best price. At Real Alliance, we focus on reaching both local and out-of-region buyers with a strategic, results-driven approach.
Your campaign includes:
- Premier listing on Realestate.com.au (up to 60% off) until sold
- Listings on Domain.com.au and 8+ other property websites
- Signboards featuring high-quality property images
- Targeted social media marketing on Facebook & Instagram
- Letterbox drops and flyers in the local area
- Professional video & drone footage – FREE
- 3D virtual tours – FREE, letting buyers inspect remotely
- Online offer & auction management – FREE
We customise every campaign to highlight your property’s best features, attract serious buyers, and ensure a smooth, profitable sale.
How to Get Your Property Ready for Sale
Staging and preparing your property can increase your sale price by 5–10% and attract more buyers. Even small improvements can make a big difference. Here are some simple, cost-effective ways to make your property more appealing
Quick Tips to Prepare Your Property for Sale
Do I Need a Property Appraisal If I’m Not Selling?
Even if you’re not selling, knowing the value of your property — your primary asset — is important.
Property values change over time due to market trends, location, and other factors. Regular appraisals help you:
• Understand your property’s current market worth
• Make informed decisions about investments or future sales
• Plan for financial stability and long-term growth
At Real Alliance, our agents provide accurate, up-to-date appraisals to guide your real estate decisions — whether you’re selling now or in the future.
When Should You Get a Property Appraisal?
Before Renovations
Planning upgrades? A property appraisal shows what buyers are willing to pay, helping you focus on renovations that truly add value.
After Renovations
Completed improvements? An appraisal estimates how much your upgrades increase your home’s market worth and highlights key features to showcase in marketing.
With Market Changes
Even if you’re not selling, shifts in the local market can affect your property’s value. Our agents provide a free appraisal along with insights into buyer preferences.
For Investment Planning
If you’re considering investing, knowing your property’s current value helps assess equity, identify opportunities, and guide future purchases.
Before Renovations
Planning upgrades? A property appraisal shows what buyers are willing to pay, helping you focus on renovations that truly add value.
After Renovations
Completed improvements? An appraisal estimates how much your upgrades increase your home’s market worth and highlights key features to showcase in marketing.
With Market Changes
Even if you’re not selling, shifts in the local market can affect your property’s value. Our agents provide a free appraisal along with insights into buyer preferences.
For Investment Planning
If you’re considering investing, knowing your property’s current value helps assess equity, identify opportunities, and guide future purchases.
Want to Know More
Select the right real estate agent to sell your property
A top-performing real estate agent can raise the selling price than you usually expect. Finding the ideal agent for you and your property requires asking the right questions.
What is the value of your property?
Finding out the market worth of your home is a crucial first step if you need to sell or are curious about the value of your property. Be updated with the information you need to make right financial decisions.
Have more questions regarding home sale?
We have provided many personalized real estate solutions to many buyers and sellers in Australia over the years. You may read a compilation of all the important queries and responses.
A guide to preparing your home for sale
Do you need to start preparing your property or home for sale as soon as possible? Here is our step-by-step approach explained for getting your house ready to sell.
Ready to Talk?
Whether you’re looking to buy, sell, or invest, let’s connect.